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Latest from the Blog

Which New Habits Adopted During COVID-19 are Likely to Continue?
June 30, 2020
Have Parents Approached Cooking Differently During a Pandemic?
June 25, 2020
Spotlighting Recent Shifts in Purchases for Our Furry Friends
June 18, 2020
Understanding the QSR Consumer: Will They Be Returning as Often?
June 11, 2020
How Has Sheltering at Home Impacted Relationships & Jobs?
June 9, 2020

In the News

Prodege Buys Upromise to Expand Panels Offer
In the US, online consumer research and rewards platform Prodege has acquired college education-savings rewards business Upromise for an undisclosed sum, and will use it to expand its own proprietary market research panels. Upromise, which was previously owned by consumer banking corporation Sallie Mae, provides[...]
Research shows growing interest in esports gambling
Research from global consumer research agency 2CV and market researcher Prodege has revealed that esports gambling revenue is set to double from $7bn (€6.5bn) in 2019 to $14bn worldwide in 2020 as gamblers seek new avenues for betting during the Covid-19 crisis. 2CV and Prodege’s[...]
The “theory” of opening up America collides with “reality”​
By Lisa W. Miller, President at Lisa W. Miller & Associates, LLC Consumer Insights & Innovation Strategist As the country begins to re-open, emotions run high on both sides of the #CovidReEntry and range from joy and excitement to fear and trepidation. I had an article ready[...]